Working at the intersection of marketing, business and design, I've had the privilege of boosting projects for small and big companies. These include Universal, Hermès, Peugeot, BPI, Afnor, Celio, Arkema and more.
I'm the co-founder of wolfox, a ux/ui agency in Paris. Before, I worked as marketing director at DynAdmic and as a strategic consultant at Monitor Group.
The word marketing has unfortunately lost its meaning.
As Kotler's defined it, marketing is "delivering value to satisfy the needs of a target audience at a profit."
Marketing is about empathy.
It is about understanding people's needs and desires. And fulfilling them, in a sustainable and profitable way.
It is not deception. it is clarity.
It is not hideaway, it is a stage.
It is not deceit, it is truth.
Good marketing takes effort.
It is about knowing others, and also about knowing yourself. Knowing what makes you unique and memorable.
Marketing is hearing attentively and talking clearly. It is the fine line between adapting to others and sticking with yourself.
It is the essence of all human relations. Marketing is connecting.
All strong brands have one clear value that gives sense to people and focus to the business.
Define why you do what you do, why you’re different and why your customers care.
Camila has extensive experience, up-to-date references and a never stopping creative brain that links it all together and generates dozens of great ideas per minute.
From idea to product and from product to marketing. Camila has managed, designed, coded, tested and advertised dozen of websites and apps.